Monday, July 7, 2014

Columbusing: Or the Fascination with Blackness without being Black

For the longest periods of time Whites have been able to take credit for many things they did not create or reintroduce them to the public. Christopher Columbus, a man who was credited for finding America although it was already inhabited by Native Americans and others, began this trend and College Humor recently published a video in which this trend has been named "Columbusing".

Music has been and will continue to be one of the most important forces behind African American culture. When looking at the history of African American music one can find plenty examples of ways in which White America and or artists have robbed us of our sense of origin. For example, Elvis Presley, also known as the King of Rock and Roll, rose to fame off of music that he did not create and imitated from African American artists such as Ike Turner and Arthur Crudup. Muddy Waters, a famous blues musician, wrote a song called "Rolling Stone" which would later inspire the group Rolling Stones to name themselves after this song. Not only was the name credited to Muddy Waters but the sound was as well. Many African American pioneers for Rock and Roll and Blues had many songs stolen just to become more "mainstream" to white audiences. This trend has continued to change the face of music to this day.

Years later when Hip Hop became one of the faces of African American culture rappers such as Vanilla Ice changed the color of Hip Hop. When Vanilla Ice first emerged in Hip Hop everyone was not so supportive of change; however, through the years white faces in Hip Hop would not be so repulsive. When Eminem rose to fame he was respected as one of the better rappers but even he admits that his race benefited his ability to be successful. He even stated in a song "White America": "look at my sales, let's do the math, if I was black, I would've sold half, I
Ain't have to graduate from Lincoln high school to know that". Although Eminem was a talented rapper his icon represented much more than just a white face in Hip Hop. Considering the fact that the majority of consumers of Hip Hop music are White Americans, Eminem helped these people feel more inclusive with the genre of music they loved listening to.

Today this trend is still present when looking at the emergence of White rappers in Hip Hop. Asher Roth, MGK, Mac Miller, Action Bronson, Macklemore, Iggy Azeala and others have been able to leave an imprint in Hip Hop in recent years and rise to fame. Rapper Macklemore was nominated for seven Grammy awards and took home four over other great African American artists including Kendrick Lamar. In the back of many people's mind this decision was equivalent to the Taylor Swift win over Beyonce which caused Kanye West's image to change after his rant. Regardless of if he deserved the award this victory proved that White Americans were changing Hip Hop once and for all. When looking at Miley Cyrus and her change in persona, TWERKING, has to be mentioned, for she motivated white girls across the globe to partake in the dance. Although twerking had existed in black culture for years, as soon as Miley Cyrus began to do it twerking made a comeback. Although white emergence into the culture is at an all time high, this doesn't mean our culture is being destroyed; however, we have to deal with the fact that OUR culture has grown to be DIVERSE, often without our input.
-Jeremiah the Messiah

3 comments:

  1. This is an interesting topic!! Very well written and explained for the misinformed.

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  2. Ok, ok. I see you Jeremiah. This is very true. Maybe there should be a part two article, explaining how we could stop"Columbusing" ?

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    Replies
    1. I definitely agree; however, my questions are: Do we want to stop this trend and in what ways? and Can we stop this trend and in what ways?

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